KesselsKramer asked me to help with the design for their campaign for the National Committee for 4 and 5 May. On the 4th we remember the victims of WWII, and on
the 5th we celebrate freedom. Special days in the Netherlands with events all over
the country. A great cause, and I was honoured to join.

The idea for the campaign was to make freedom big. We did so with different scales in typography, across all kinds of different outdoor, online, and print media.